SmartGroom — Pet Grooming Software for Independent Groomers | $599 Once
SG SmartGroom

Run Your Grooming Business.
Not Your Software.

Online booking, pet records, reminders, no-show protection and review requests — built for independent pet groomers.

Spend less time answering booking messages and managing appointments, and more time doing what you actually get paid to do: grooming.

$599 once

No monthly SmartGroom subscription.

30-day money-back guarantee

SmartGroom Dashboard
Today · Friday 24 May 4 appointments
09:00 Bella · CockapooFull Groom · 90 min Confirmed
10:45 Max · LabradorBath & Brush · 60 min Reminder sent
12:30 Milo · Poodle MixFull Groom · 90 min Card on file
14:00 Charlie · TerrierNail Trim · 20 min Confirmed

Interface representation of documented SmartGroom capabilities.

The daily reality

You're Grooming. Your Phone Is Ringing.

You didn't start a grooming business to spend your day answering messages and managing software. SmartGroom handles the routine stuff for you.

Smiling independent groomer in black scrubs holding a cream cockapoo in a bright grooming salon

A client wants to book

"Do you have anything Thursday?" — and you're mid-groom with wet hands and a nervous terrier.

Another wants to reschedule

More back-and-forth messages when you're trying to focus on the dog in front of you.

Someone didn't show up

An empty slot. Lost time. Lost income. No way to get that hour back.

"When was their last groom?"

The answer is in a notebook somewhere. Or your memory. Or nowhere.

How SmartGroom works

From Booking to Review — Without the Back-and-Forth

One booking sets everything in motion. No chasing, no clipboard, no forgetting.

STEP 01

Client books online

Clients can book available services and appointments without waiting for you to answer.

STEP 02

Appointment is secured

Card information can be collected during booking for your no-show policy.

STEP 03

SmartGroom keeps them informed

Automated reminders help reduce forgotten appointments.

STEP 04

You groom

Client and pet information is organized and available when you need it.

STEP 05

Ask for a review

After the appointment, SmartGroom can request a Google review.

Every step above is a documented SmartGroom capability. See the pet grooming software FAQs for details.

Features

Everything You Need. Nothing You Don't.

SmartGroom is designed around the everyday workflow of independent groomers.

Online Booking

Let clients book while you're grooming, sleeping or enjoying your day off. They choose the service and an available slot — no conversation needed.

Client & Pet Records

Keep client information, pet details, appointment history and notes organized. Coat notes, behaviour and vaccination history sit right against the appointment.

Automated Reminders

Reduce forgotten appointments without manually messaging every client. Reminders go out automatically, so you spend less time chasing confirmations.

No-Show Protection

Secure card information during booking and apply your applicable no-show policy. Card-on-file through Stripe or Square lets you charge your configured fee.

Google Review Requests

Automatically ask clients for a Google review after their appointment. Happy clients mean to leave a review — SmartGroom sends the ask for you.

Your Data

Your clients are your business. Keep control of your customer and business information and export supported data when needed.

Product demo

See SmartGroom in Action

See what your day could look like when booking and appointment admin aren't constantly interrupting you.

Client booking
Appointment management
Pet/client information
No-show protection
Review workflow

Pricing

Stop Renting Your Software

Many business software platforms charge a monthly subscription. As your business grows, you keep paying. SmartGroom takes a different approach.

Launch price

First 20 salons

${{ launchPrice }}One-time

No monthly SmartGroom subscription.

30-day money-back guarantee

Get SmartGroom — $599

Standard price

${{ standardPrice }}One-time

After the first 20 salons.

What's separate:

  • SMS usage Billed separately
  • Hosting Billed separately
  • Domain registration Billed separately

What will your grooming software cost over time?

Enter what you pay now — the calculator multiplies it out and puts SmartGroom's one-time software price next to it.

Subscription example

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SmartGroom software

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Paid once, not monthly

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This is an example calculation using the number you entered. It does not imply that every grooming platform charges the same monthly price. SmartGroom's SMS, hosting and domain costs are separate and are not included in either figure.

Data ownership

Your Clients. Your Business. Your Data.

Your customer list isn't a software company's asset. It's yours.

SmartGroom is designed around data portability so you can maintain control of your business information and export supported data when needed. You're building your own business, not renting your customer list.

Client informationExportable
Pet informationExportable
Booking informationExportable

Switching software

Already Using Grooming Software?

Switching doesn't have to mean starting over. Whether you're coming from MoeGo, Pawfinity, or another system, SmartGroom can help with setup and supported data migration.

01

Export your supported data

Get your client and pet information out of your current platform.

02

We'll help you configure SmartGroom

Setup assistance is available to help you get up and running.

03

Launch your new booking system

Go live with online booking, reminders and no-show protection.

Talk to Us About Switching

Try It Before You Commit

30-Day Money-Back Guarantee

Take SmartGroom for a real test drive. If it isn't the right fit for your grooming business, you can request a refund within 30 days according to the refund policy.

Who it's for

Built for Independent Groomers

We know who we're building for.

SmartGroom is designed for

  • Independent pet groomers
  • Small grooming salons
  • Mobile groomers
  • Home-based grooming businesses
  • Groomers who want online booking
  • Groomers who want less admin

SmartGroom may not be the right fit if...

  • You need enterprise-level reporting
  • You operate a large multi-location business
  • You need a huge all-in-one pet-care platform

We would rather say that here than after you have paid.

FAQ

Common Questions

Is SmartGroom really a one-time payment?+

Yes. SmartGroom uses a one-time purchase model rather than a recurring SmartGroom software subscription. The current documented price is $599 for the first 20 salons and $799 afterward. SMS usage, hosting and domain costs are separate.

Are there any other costs?+

SmartGroom does not charge a recurring software subscription or a SmartGroom software fee for each booking. SMS usage, hosting and domain registration are separate from the software purchase. Payment processing fees (Stripe or Square) are set by those providers.

Can my clients book online?+

Yes. SmartGroom provides online booking so clients can book appointments without requiring the groomer to manually coordinate every appointment. See a live booking demo.

Can I protect myself from no-shows?+

SmartGroom supports card-on-file functionality through Stripe or Square. This allows a groomer to charge a configured cancellation or no-show fee when the groomer's policy applies. SmartGroom does not guarantee that every client will attend an appointment.

Can I keep my customer data?+

Yes. SmartGroom supports client and pet information, including relevant history and records, and supports exporting client, pet and booking information so the data stays available to your business.

Can I switch from MoeGo or Pawfinity?+

SmartGroom can be considered as an alternative to MoeGo or Pawfinity, particularly for independent groomers who prioritize a one-time software purchase. You need an export of your client and pet data from your current provider, and setup assistance is available to help you get started. See the MoeGo alternative and Pawfinity alternative pages.

Do I need technical knowledge?+

SmartGroom is designed for independent groomers, not software engineers. Setup assistance is available to help you configure your services, booking page and no-show policy.

Can I see the software before buying?+

Yes. A live booking demo is available at betaos.smartgroom.app. You can also contact us for a walkthrough of the full system.

What happens if SmartGroom isn't right for me?+

SmartGroom offers a 30-day money-back guarantee. If SmartGroom is not the right fit for your grooming business, you can request a refund within 30 days according to the refund policy.

More answers in the full pet grooming software FAQs.

Spend Less Time Managing Your Grooming Business

Let SmartGroom handle the booking and appointment admin while you focus on your clients and your craft.

$599 once

No monthly SmartGroom subscription.

30-day money-back guarantee