Online Booking
Let clients book while you're grooming, sleeping or enjoying your day off. They choose the service and an available slot — no conversation needed.
Online booking, pet records, reminders, no-show protection and review requests — built for independent pet groomers.
Spend less time answering booking messages and managing appointments, and more time doing what you actually get paid to do: grooming.
No monthly SmartGroom subscription.
30-day money-back guarantee
Interface representation of documented SmartGroom capabilities.
The daily reality
You didn't start a grooming business to spend your day answering messages and managing software. SmartGroom handles the routine stuff for you.
"Do you have anything Thursday?" — and you're mid-groom with wet hands and a nervous terrier.
More back-and-forth messages when you're trying to focus on the dog in front of you.
An empty slot. Lost time. Lost income. No way to get that hour back.
The answer is in a notebook somewhere. Or your memory. Or nowhere.
How SmartGroom works
One booking sets everything in motion. No chasing, no clipboard, no forgetting.
Clients can book available services and appointments without waiting for you to answer.
Card information can be collected during booking for your no-show policy.
Automated reminders help reduce forgotten appointments.
Client and pet information is organized and available when you need it.
After the appointment, SmartGroom can request a Google review.
Every step above is a documented SmartGroom capability. See the pet grooming software FAQs for details.
Features
SmartGroom is designed around the everyday workflow of independent groomers.
Let clients book while you're grooming, sleeping or enjoying your day off. They choose the service and an available slot — no conversation needed.
Keep client information, pet details, appointment history and notes organized. Coat notes, behaviour and vaccination history sit right against the appointment.
Reduce forgotten appointments without manually messaging every client. Reminders go out automatically, so you spend less time chasing confirmations.
Secure card information during booking and apply your applicable no-show policy. Card-on-file through Stripe or Square lets you charge your configured fee.
Automatically ask clients for a Google review after their appointment. Happy clients mean to leave a review — SmartGroom sends the ask for you.
Your clients are your business. Keep control of your customer and business information and export supported data when needed.
Product demo
See what your day could look like when booking and appointment admin aren't constantly interrupting you.
Pricing
Many business software platforms charge a monthly subscription. As your business grows, you keep paying. SmartGroom takes a different approach.
First 20 salons
${{ launchPrice }}One-time
No monthly SmartGroom subscription.
30-day money-back guarantee
Get SmartGroom — $599Standard price
${{ standardPrice }}One-time
After the first 20 salons.
What's separate:
Enter what you pay now — the calculator multiplies it out and puts SmartGroom's one-time software price next to it.
Subscription example
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SmartGroom software
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Paid once, not monthly
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This is an example calculation using the number you entered. It does not imply that every grooming platform charges the same monthly price. SmartGroom's SMS, hosting and domain costs are separate and are not included in either figure.
Data ownership
Your customer list isn't a software company's asset. It's yours.
SmartGroom is designed around data portability so you can maintain control of your business information and export supported data when needed. You're building your own business, not renting your customer list.
Switching software
Switching doesn't have to mean starting over. Whether you're coming from MoeGo, Pawfinity, or another system, SmartGroom can help with setup and supported data migration.
Get your client and pet information out of your current platform.
Setup assistance is available to help you get up and running.
Go live with online booking, reminders and no-show protection.
30-Day Money-Back Guarantee
Take SmartGroom for a real test drive. If it isn't the right fit for your grooming business, you can request a refund within 30 days according to the refund policy.
Who it's for
We know who we're building for.
We would rather say that here than after you have paid.
FAQ
Yes. SmartGroom uses a one-time purchase model rather than a recurring SmartGroom software subscription. The current documented price is $599 for the first 20 salons and $799 afterward. SMS usage, hosting and domain costs are separate.
SmartGroom does not charge a recurring software subscription or a SmartGroom software fee for each booking. SMS usage, hosting and domain registration are separate from the software purchase. Payment processing fees (Stripe or Square) are set by those providers.
Yes. SmartGroom provides online booking so clients can book appointments without requiring the groomer to manually coordinate every appointment. See a live booking demo.
SmartGroom supports card-on-file functionality through Stripe or Square. This allows a groomer to charge a configured cancellation or no-show fee when the groomer's policy applies. SmartGroom does not guarantee that every client will attend an appointment.
Yes. SmartGroom supports client and pet information, including relevant history and records, and supports exporting client, pet and booking information so the data stays available to your business.
SmartGroom can be considered as an alternative to MoeGo or Pawfinity, particularly for independent groomers who prioritize a one-time software purchase. You need an export of your client and pet data from your current provider, and setup assistance is available to help you get started. See the MoeGo alternative and Pawfinity alternative pages.
SmartGroom is designed for independent groomers, not software engineers. Setup assistance is available to help you configure your services, booking page and no-show policy.
Yes. A live booking demo is available at betaos.smartgroom.app. You can also contact us for a walkthrough of the full system.
SmartGroom offers a 30-day money-back guarantee. If SmartGroom is not the right fit for your grooming business, you can request a refund within 30 days according to the refund policy.
More answers in the full pet grooming software FAQs.
Let SmartGroom handle the booking and appointment admin while you focus on your clients and your craft.
No monthly SmartGroom subscription.
30-day money-back guarantee